Privacy Policy
Last updated: September 2026
Tar River Appliance, a trade name of YOVU LLC, Greenville, North Carolina.
Questions: info@tarriverappliance.com · (252) 408-2076
What we collect
When you request service or contact us, we collect:
- Your name, phone number, and — if you give it — your email address
- The service address
- Appliance details: type, brand, model and serial number, and the reported problem
- Photographs or video you send us of the appliance
- Notes about access, such as pets or gate codes
- A record of the work performed, parts installed, dates, and amounts
- How you found us
What we collect on this website
Separately from the service record above, this website collects a small amount of technical information:
- Analytics. We use Google Analytics to count visits and see which pages people read. It sets cookies and records your approximate location (city level), device type, browser, and the pages you view. We use it to improve the site, not to identify you.
- The request form. Submissions are handled by our hosting provider, which relays them to us by email and retains them for a limited period before deletion.
- Server logs. Our host records IP addresses and request times for security and abuse prevention.
You can block analytics cookies in your browser settings or with a browser extension; the site works normally either way. We do not run advertising or retargeting pixels, and we do not build advertising profiles.
What we do with it
- Contact you about your request and schedule the visit
- Diagnose the problem and bring the correct parts
- Prepare estimates, invoices, and warranty records
- Send appointment reminders and, if you consented, occasional service reminders
- Meet our tax and recordkeeping obligations
What we do not do
- We do not sell your information.
- We do not share your phone number, email, or address with third parties for their marketing.
- We do not use your information for automated decision-making.
Payment information
Card payments are processed by our payment processor. We never receive or store your full card number. We retain only the transaction record and the last four digits shown on the receipt.
Who we share information with
Only as needed to do the work:
- Our payment processor, to take payment
- Our scheduling and invoicing software, to run the business
- Our form provider, which relays your request to us by email and holds it for a limited period
- Our phone carrier and email provider, to deliver our messages to you
- Parts suppliers — the appliance model and serial number only, never your contact details
- Your landlord, property manager, or insurer — only where they are the paying customer, or where you ask us to
- Government agencies where required by law
Photographs
Photographs of the appliance and its immediate surroundings become part of the service record. We may use anonymized versions for marketing; they will not identify you or your address. Tell us if you would rather we did not.
How long we keep it
- Tax and invoice records: 7 years, as required
- Service history, including model and serial numbers: indefinitely, so we can support the appliance on a future call
- Photographs: 3 years, unless part of a warranty or insurance matter
Your choices
- Ask us what we hold about you
- Ask us to correct it
- Ask us to delete it — except records we must keep for tax purposes
- Opt out of text messages at any time by replying STOP
- Opt out of marketing use of photographs
Write to info@tarriverappliance.com or call (252) 408-2076.
Security
Access to customer records is limited to the owner. Accounts holding customer data use two-factor authentication. Building access codes and lockbox codes are stored in an encrypted password manager, never in spreadsheets or notes.
Children
Our services are not directed to children, and we do not knowingly collect information from anyone under 18.
Changes
We may update this policy. The current version is always posted at tarriverappliance.com/privacy.